Don’t Blame It On Abercrombie & Fitch
Tuesday, January 26th, 2010Abercrombie & Fitch was blamed by some competitors for too much sex element in the advertisements and too much exposure on their designs. However, that didn’t affect Abercrombie & Fitch much, Abercrombie & Fitch is still on its way to design the casual stylish apparels, it’s still the fashion leader,it’s still the dream of adolescents. For Abercrombie & Fitch really think for the customers,it does know what customers want,and we really love it.
Too much sex in the advertisements? yeah,you can see the busto naked male models in the advertisements,but that just for telling customers how perfect the Abercrombie & Fitch can fit them, and what life style Abercrombie want customers to have, it’s casual,healthy,passionate and energetic. And I’d rather to take the advertisements as life style than sex.
Too much exposure in the designs? When designers design the apparel for customers, they are not design them to expose the wearers body,they are just for maximum the wearers advantages or minimum the wears disadvantages. And that what the abercrombie designers did, doing and will do all the time.
We all know what happened when Bikini came to market, and we also know how ladies are fascinated with them nowadays. So i just want to say: Don’t blame it on Abercrombie & Fitch, even you do that, that’s in vain.


